“Sebastián Yatra is reviving romantic ballads in Spanish. Using his melodic voice, this Medellin native creates melodies for those, who like him, prefer love over lust.” – The Fader
“The Colombian singer truly puts emotion into each one of his songs.” – Billboard
“If Sebastián Yatra were a crystal, he would be a rose quartz; emitting love from every pore.” – Vibe
With his album, “Fantasía,” which debuted at #1 on Billboard’s Latin Pop Albums Chart Sebastian Yatra has created a new wave of Latin music and brought his dream to life of placing pop ballads at the top of the music charts. He is conquering borders once considered impossible for romantic songs and delivering fan favorites to audiences around the world.
The brilliant pop star, chosen by People Magazine as one of the most influential people of the year, and named “the fulfilled promise” of Latin Pop, was also the headliner of the 2019 UEFA Champion’s League Festival, and also performed during the opening ceremony of the “Balon de Oro” ceremony during the 2019 Copa Libertadores, where he sang his song, “Love.”
2019 has been a year of accolades for the Colombian star, who not only received four nominations for the Latin GRAMMY Awards, including “Song of the Year” and “Album of the Year,” but also a nomination for “Best Latin Pop Album” for his record, “Fantasía” at the 62nd Annual GRAMMY Awards scheduled to take place in 2020. The artist also scored two Latin American Music Awards and won the 2019 EMA award for Best Central American Artist.
The singer notched the #1 spot on the radio, with crossover title, “Runaway,” featuring the Jonas Brothers, and with the Latin GRAMMY-nominated single, “Un Año,” with Reik two of the many impressive collaborations he did this year, including working with some of the biggest names in music, like Juanes, Luis Fonsi, Dimitri Vegas, Nicky Jam, Like Mike, Tini, Wisin and Mana.
Yatra also secured deals with multinational brands, including, Uforia-Univision, Netflix, Ripley, Verizon, Disney, Apple, Tommy Hilfiger, among other brands and took part in Apple’s global campaign, “Shot on iPhone.”
This year, the artist did a total of 91 shows throughout 16 countries, 44 of them, which were sold out and had over 500k attendees. It comes as no surprise then, he has become 2019’s #1 Latin Pop artist on Spotify, and one of the Top 10 Artists of the decade on Spotify in Colombia and Argentina.
With more than 4.5 billion streams in 2019, 20 million monthly Spotify listeners and over 1.6 billion Spotify streams, Sebastian Yatra has become the face of Latin pop and established himself as the most important pop artist of his generation.
Sebastián Yatra has surpassed all kinds of records and stereotypes within musical genres, taking pop ballads to the top of the charts and delivering heart-stopping performances that speak to an audience with his emotive and persuasive lyrics that sink deep into the hearts of his fans who not only love this multifaceted artist, but also swoon over his music.
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